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Oracle 1Z0-1031 Exam Syllabus Topics:

Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

Question 1

Your customer wants to deploy the DMP CoreTag an all site pages and collect data in the DMP data taxonomy based on the URL of each page visited by the end user.
Identify the correct tag configuration along with the exact phint that must be used to accomplish this.

A. Under Manage > Containers > Generate Code > Advanced Configuration, uncheck the "Disable Metadata" checkbox for the CoreTag. Then ensure that that data is being collected from phint "__bk_l" when the tag fires from various pages.
B. Under Manage > Containers > Generate Code > Advanced Configuration, check the "Extract named meta elements" checkbox for the CoreTag. Then ensure that that data is being collected from phint
"__bk_t" when the tag fires from various pages.
C. Under Manage > Containers > Generate Code > Advanced Configuration, uncheck the "Extract named meta elements" checkbox for the CoreTag. Then ensure that data is being collected from phint "__bk_t" when the tag fires from various pages.
D. Under Manage > Containers > Generate Code > Advanced Configuration, uncheck the "Disable Metadata" checkbox for the CoreTag. Then ensure that that data is being collected from phint "__bk_k" when the tag fires from various pages.
E. Under Manage > Containers > Generate Code > Advanced Configuration, check the "Extract named global variables" checkbox for the CoreTag. Then ensure that that data is being collected from phint
"__bk_k" when the tag fires from various pages.
F. Under Manage > Containers > Generate Code > Advanced Configuration, check the "Extract named meta elements" checkbox for the CoreTag. Then ensure that that data is being collected from phint
"__bk_ l" when the tag fires from various pages.

Question 2

You are helping your client create a campaign and they ask you what they should select for Win Frequency for a JSON Return Campaign. You discuss their preferences with them and determine that they want the campaign to win when a user in the target audience is tagged with a new or existing category.
Given this, what should they select for Win Frequency?

A. 30
B. 15
C. 7
D. Win Every Time
E. Win Each Category
F. 1

Question 3

Your client wants to create a single campaign to deliver an audience to multiple app partners but they are running into issues.
Identify the problem.

A. The apps use different delivery methods.
B. You cannot create a single campaign to deliver to multiple app partners.
C. The apps are ranked different priorities.
D. The apps receive data via different win frequencies.
E. The apps support different IDs.

Question 4

Which of the following are two true statements about ID swapping? (Choose two.)

A. It is necessary in order to ingest data via the Online Ingest method.
B. It is necessary in order to ingest data keyed off of partner unique user ID (PUUID) via User Data API.
C. It is necessary in order to ingest data keyed off of partner unique user ID (PUUID) via the Offline Match Integration.
D. It is necessary in order to ingest data keyed off of MAIDs via the Mobile Direct Ingest method.
E. It is necessary in order to ingest data keyed off of IP addresses via the Offline Match Integration.

Question 5

Your customer must produce a report that shows tag fire counts with the following requirements:
* History - past 7 days
* Aggregation - daily
* Dimensions in specific order: Country, Container Name, Container Type Which is the correct set of steps you should perform in order to produce this report?

A. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Specify the Dimension Column Order as Country Name, Site Type, and Site. Hit the
"Run" button.
B. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Check Name, Type, and Country dimension checkboxes. Specify the Dimension Column Order as Country Name, Site Type, and Site. Hit the "Run" button.
C. Go to Report and then Tag Hits. Select Date Range as "Past Week". Click "Export".
D. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Check Name, Type, and Country dimension checkboxes. Hit the "Run" button.
E. Go to Report and then Container Hits. Select Date Range as "Past Week". Click "Export".

Solutions: