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IBM C2080-470 Exam Syllabus Topics:

IBM Unica Campaign V8.5 Sample Questions:

1. A specialist would like to mimic a Unica Campaign database connection using the same methods as Campaign unica_acsvr. Which database utility should be used?

A) oratest
B) odbctest
C) db2test
D) cxntest

2. A user is configuring a response flowchart for campaign where it has collected all its responses and their attributes in a single table for logging to response history. What table methodology would satisfy the above condition?

A) General Table
B) Dimension Table
C) Action Table
D) Base Record Table

3. A user wants to map a new table into a flowchart which only has one base table. This new table does not have a common field with the base table. What is the easiest way to map this new table into the flowchart?

A) Have the database administrator add a column to the new table which is common to the base table.
B) Map the new table in at a new audience and then use the audience process in a flowchart to switch to the correct audience key.
C) Map this new table as a dimension table to another dimension table (already mapped to the base table), that share a common field.
D) Have the database administrator create a view which is an amalgamation of the base table and the new table.

4. A Unica Campaign has been designed to personalize offers for individuals via dynamic parameterization of offer attributes. Which Campaign system table records the offer(s) received by the individuals?

A) Response History Table
B) Contact History Table
C) Detailed Contact History Table
D) Flowchart Table

5. A user is setting up a Contact History table for a Customer audience level. The customer audience level in the user database is represented by the Customer_Key column. Which one of these fields is NOT a required field for the Contact History table?

A) TreatmentID
B) CellID
C) Customer_Key
D) PackageID

Solutions: